I Wish Decor (“I Wish”, “we”, “us” or “Company”) is committed to protecting the privacy of users who visit or register on our website and mobile application (collectively, the “Site”) and to being transparent about what Personal Information we collect, how we use it, how we share it, and the choices you have. By using our Site or otherwise providing Personal Information to us, you agree to the practices described in this Privacy Policy.

Please read this Privacy Policy together with our Terms of Service. Defined terms used here have the same meaning as in the Terms of Service, where applicable.

1. Personal Information we collect

1.1 Information you provide directly

When you register, place orders, contact support, sign up for newsletters, post reviews, enter promotions, or otherwise interact with the Site, you may provide Personal Information, including:

• Full name, gender, and date of birth (where provided)
  
  
• Contact details: email address, billing and shipping addresses, telephone/mobile number
  
  
• Account credentials: username and password
  
  
• Transaction data: order details, payment receipts, payment instrument reference (not full card details)
  
  
• Uploaded content: product reviews, images or other content you choose to upload
  
  
• Any other information you choose to provide in forms, chats or support requests
  
  

Collectively this is called “Personal Information.”

1.2 Information collected automatically

When you access or use the Site we may automatically collect technical and usage information, such as:

• IP address, device identifiers, browser type and version, operating system, and language preferences
  
  
• Pages and features you view, time spent, referral URL, clickstream and usage patterns
  
  
• Location data derived from IP address (approximate)
  
  
• Log data for debugging, security and analytics
  
  

1.3 Payment and account information

Payment processing is handled by secure third-party payment gateways. We store limited transactional and billing details required for order fulfilment (e.g., order history, invoices). We do not store full sensitive card details on our servers.

2. How we use Personal Information

We use Personal Information for the following purposes:

• To provide and manage our services: process orders, deliver products, manage your account and fulfil purchases.
  
  
• Verification & registration: confirm identity and verify contact information (for example, via OTPs).
  
  
• Customer support: respond to inquiries, handle returns, refunds, complaints and disputes.
  
  
• Operational & technical reasons: diagnose and troubleshoot issues, improve site functionality and security, and perform analytics.
  
  
• Marketing and communications: send transactional emails, order updates, and — where you’ve opted in — newsletters, offers and promotions. You may opt out of marketing messages at any time.
  
  
• Legal compliance & safety: detect and prevent fraud, abuse or illegal activity; and respond to lawful requests from public authorities.
  
  
• Business operations: record-keeping, accounting, audits and internal reporting.
  
  

We will only use your Personal Information for the purposes for which it was collected or as otherwise permitted by law.

3. Legal basis and consent

By using the Site and providing Personal Information, you consent to the collection and processing described in this Policy. Where required by applicable law, we will process certain Personal Information only with your explicit consent or as necessary to fulfil a contract, comply with a legal obligation, or for our legitimate interests (for example, fraud prevention and improving our services).

4. Sharing and disclosure of Personal Information

We may share Personal Information:

• With service providers: third-party service providers who process data on our behalf (payment gateways, logistics/couriers, hosting providers, analytics, CRM and marketing tools).
  
  
• For legal reasons: to comply with applicable law, regulation, subpoena or when required by governmental or law-enforcement authorities.
  
  
• To protect legal rights: to investigate, prevent, or act against suspected fraud, illegal activity or violations of our Terms.
  
  
• During corporate events: in connection with a merger, acquisition, sale of assets, financing or reorganisation (subject to confidentiality and applicable law).
  
  
• With your consent: where you have explicitly agreed to a specific sharing arrangement.
  
  

We require third parties to handle Personal Information in a manner consistent with this Policy and applicable law.

5. Cookies, tracking & analytics

We and our service providers use cookies, web beacons, pixels and similar technologies to collect usage and device information and to personalise and improve the Site. Cookies help with authentication, preferences, security and analytics. You can control cookie preferences through your browser settings and, where available, cookie consent tools on the Site. Disabling certain cookies may affect Site functionality.

6. Data retention

We retain Personal Information only as long as necessary to provide services, comply with legal obligations, resolve disputes, enforce agreements, or for the legitimate business purposes described in this Policy. After account closure we will either delete or anonymize data, except where retention is required for legal, tax or accounting reasons.

7. Security

We take reasonable technical and organisational measures to protect Personal Information against unauthorised access, loss, misuse or alteration. These measures include encryption, access controls, regular security reviews and contractual protections with vendors. No system is completely secure, however; absolute security cannot be guaranteed.

8. Your rights & choices

Depending on applicable law, you may have rights including:

• Access or obtain a copy of the Personal Information we hold about you
  
  
• Request correction or update of inaccurate information
  
  
• Request deletion or restriction of processing (subject to legal and contractual obligations)
  
  
• Object to processing for direct marketing or certain legitimate interests
  
  
• Withdraw consent where processing is based on consent
  
  
• Data portability for certain data you provided
  
  

To exercise these rights contact us at info@iwishdecor.in (or the email address listed below). We may request identity verification and will respond in accordance with applicable law.

9. Children

Our Site is not directed at children under 18. We do not knowingly collect Personal Information from minors. If you believe we have collected Personal Information from a child, please contact us so we can investigate and remove the data, where required.

10. Third-party websites & links

The Site may contain links to third-party websites, plug-ins or services that are not controlled by us. This Policy does not apply to third-party sites; their privacy practices are governed by their own policies. We encourage you to review those policies before sharing Personal Information.

11. Vulnerability disclosure

If you discover a security vulnerability on our Site, please report it responsibly to info@iwishdecor.in with details (device, OS, browser, steps to reproduce) and allow us reasonable time to address it before any public disclosure.

12. Changes to this Policy

We may modify this Privacy Policy from time to time. Material changes will be posted on the Site with an updated effective date. Continued use of the Site after changes are posted constitutes acceptance of the revised Policy.

13. Grievances, disputes & contact

For questions, data requests or privacy complaints, contact our Privacy Officer at:

Email:info@iwishdecor.in
Phone:9811167131
Office address: C-5, Sector-10, Noida, Uttar Pradesh, 201301

We will acknowledge receipt of communications within 24 hours and aim to resolve issues promptly.

14. Governing law

This Policy is governed by the laws applicable in the jurisdiction where I Wish is registered. Any disputes relating to this Policy shall be subject to the dispute resolution terms in our Terms of Service.